Asda cakes

I was recently commissioned by VCCP to shoot a selection of celebration cakes for Asda. This was a technical shoot for the digital department, where the final outcome was a series of interactive banners. The main focus for the shoot was the pinata cake, where I took a series of images that were finally stitched together to make an animation showing the excitement of when the cake is cut. Here's a selection of the images-

Cakes

And here are the stills I took for the Pinata animation-

PinataCake

A massive thank you to the wonderful team at VCCP- Sarah Lasenby, Sophie Townsend, Jade Sturman, Janetta Lewin and Jonny Goodall. It was a pleasure working with you all. And to my hard working assistant Vicky Siddle.

A Burger and a Millefeuille

I did some test shots last week with a lovely food stylist, Lottie. We had a very interesting day and here are the results:

New Food Test Shots

New test shoot

Today I decided to do a few new shots for my portfolio. As something a little bit different, I decided to base today's shoot on Raw/Fresh produce. Here are some of my favorite shots....

FoodCycle Recipe Cards

FoodCycle photo shoot

I took some photographs for the lovely charity FoodCycle. They are producing some recipe cards and they wanted there yummy home cooked food photographed for the cards.

Pepper & Stew

Pepper & Stew photo shoot

A couple of months back I took some photos for the lovely Racquel from Pepper & Stew. Racquel wanted some photographs to be used as recipe cards and some product shots for her website.

Dri Dri

Dri Dri photo shoot

Today I went to a lovely Italian Sorbet shop called 'Dri Dri'. Based in the Heart of Chelsea Market, is this lovely parlor, perfect for an afternoon treat.